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How Good is L’Oreal Lash Paradise Mascara Really?

At the moment L’Oreal Voluminous Lash Paradise Mascara ($9.99) is being called the next Too Faced Better Than Sex Mascara which doesn’t mean much to me. Why? Because I hate Better Than Sex Mascara! From the metallic pink packaging to the hourglass shaped applicator, Voluminous Lash Paradise Mascara definitely has a a few of the same characteristics as Too Faced’s cult favorite mascara.
There’s a major difference for me though.

I actually like L’Oreal Voluminous Lash Paradise Mascara where as Better Than Sex Mascara is a totally miss for me! I’m a little picky with mascara! Well, that’s not true! I’m a lot picky with mascara. I’m especially a snob when it comes to drugstore mascaras as I haven’t found many formulas that I love. I’m always hearing how mascara isn’t a splurge item but for me it’s a total splurge and I’d rather spend $20 versus $10 or more on a drugstore one. But sometimes on a rare occasion I run across a formula I like and L’Oreal Voluminous Lash Paradise Mascara falls onto my like list.

This formula promises volume and length with a 200 bristle hourglass shaped applicator. For all intents and purposes it does in fact look a lot like Better Than Sex. This is formulated to give you a fanned out, feathery lash look while adding volume and length.

The applicator is a little straighter and less curvy compared to Too Faced’s more promiment hourglass shape but honestly, you’d have to stare really hard at the two side by side to notice the difference. L’Oreal pink metallic barrel is spot on the same as Better Than Sex but Too Faced’s packaging has more weight behind it versus the lighter packaging of L’Oreal’s version. L’Oreal’s is a little smaller at 0.25 oz versus Too Faced’s version which contains 0.27 oz. However, L’Oreal’s version is a hell of a lot cheaper at $8-$10 depending where you buy it compared to Too Faced’s $23 price tag.


Too Faced’s formula clumped up during application for me not to mention it tends to flake off during the wear. I purchased the L’Oreal Voluminous Lash Paradise Waterproof and didn’t experience any of these issues. The waterproof version is actually a pain to remove and you need a good waterproof eye makeup remover to get it completely off. This is good news for those who did experience smudging or flaking with the Too Faced formula. It’s also great if you have oily lids or skin that makes your mascara smudge up as this stuff is pretty much bulletproof.
Application was fairly easy for me and I didn’t have any problems with clumping at all. I got great volume after two layers and lashes appeared very full and fluttery. I do wish this gave me a tiny bit more length but I find if I curl my lashes prior it does a better job with length. I wouldn’t say it gave me a spaced out or feathering appearance but I still got great volume from it. The formula is a bit on the “crunchy” side of the fence but it didn’t make my lashes droop or lose curl.
The Voluminous Lash Paradise definitely outperforms Better Than Sex on many levels. I wouldn’t say the length will wow you on this formula but the fullness you get here give lashes a gorgeous, fluttery appearance with an incredibly long wear.

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