You may recognize Winky Lux from their viral TikTok videos featuring under-eye concealers, highlighters, and that popular color-changing PH lip balm. ✨
Like many others, I have been itching to try out the rest of their makeup collection! 💄 Who doesn't want to add a pinch of fun to their daily beauty ritual?
We spend our hard-earned cash on beauty brands that are either effective or cute - but rarely both! Winky Lux is disrupting the beauty industry with their cheeky, vibrant packaging and highly-pigmented makeup. 🦄
I'm so excited to share my thoughts on some of Winky Lux's most popular products! Here is my honest review of the Winky Lux beauty brand.
What I Love About Winky Lux 💖
The main point I want to make about Winky Lux is that their makeup products are high-quality for an affordable price.
They tick all the boxes when it comes to sustainability and animal testing. Their packaging is super cute and doubles as an accessory!
For me, one of the major deciding factors when buying makeup is the standard of the product. Why waste your money on cheap makeup that won't last all day?
High-Quality Products ⭐⭐⭐⭐⭐
Winky Lux products are made with the highest quality ingredients available. Their skincare and makeup combine natural extracts with helpful active ingredients to form nourishing products for all skin types.
They are transparent about the ingredients they use and provide a useful glossary of ingredients on their website.
Customer Experience 🏆
Winky Lux put its customers' needs first. They utilize customer feedback to create products that solve a lot of issues.
You can stay in touch or ask questions by shooting them a quick email. They even have an online chat option on their website if you have a problem with your order!
My Winky Lux products arrived quickly after I ordered them and in minimal packaging.
Unique Palettes 🦄✨
Did you know that most of the Winky Lux makeup lines are unique? Once it's gone - it's gone! I love the excitement they create by doing this.
Vegan & Cruelty-free Products 🐇
It's important to buy products that are kind to the planet and the animals. Nobody wants to hurt our furry friends! Winky Lux products are not tested on animals or sold in countries where animal testing is required.
Product Pros and Cons 🤔
Winky Lux is a great brand and I'm so glad that I found them! To give you an honest review, I need to make sure that I show you both sides of the coin.
Here are some of the things I liked (and disliked) about the Winky Lux products.
Pros 😊
✅ High-quality ingredients
✅ Cruelty-free and vegan
✅ Suitable for all skin types
✅ Fun, quirky packaging
✅ Highly-pigmented makeup
✅ Affordable price ($16 for eyes and $16 for lips)
✅ Long-lasting
Cons 😥
❌ Some items are more expensive than others
❌ Color can look dull on some skin types
❌ Some products taste bitter
I had a positive experience with the Winky Lux Meow Eyeshadow Quad and Glitter PH Balm. I love that the PH Balm reacts with your lips to leave them looking soft and shimmering.
The eyeshadow was easy to apply with lots of color choices to create a variety of pigmented looks!
The Competition 🧐
There are a couple of brands that match up to Winky Lux in the beauty market. It is difficult to find other products that are the same quality for such a good price.
Here are some of the brands that are offering similar products to Winky Lux and how they compare to each other.
NARS Quad Eyeshadow ⭐⭐⭐
NARS is a French beauty brand that offers luxury makeup products. Their limited edition eyeshadow quad comes in two shades that feature subtle pinks and purples. 💟
They don't offer lip balm but their lip pigment is highly pigmented and comfortable.
Pros
✅ Luxurious, glowing colors
✅ Highly pigmented lip color and eye shadow
✅ Easy to apply (no caking)
Cons
❌ Expensive ($28 for lips and $45 for eyes)
❌ Smells metallic
❌ No staying power
For the price, I would expect the NARS products to last all day. The lip color was a thin consistency and didn't feel strong enough to withstand eating and drinking.
Charlotte Tilbury Luxury Palette & Glowgasm Lips ⭐⭐⭐
Charlotte Tilbury is a British makeup artist and founder of her own beauty brand. Her products are professional quality and easy to apply. These items are in the higher price bracket because they are premium products.
Pros
✅ Easy to apply
✅ Doesn't smudge
✅ Strong packaging
Cons
❌ Not very pigmented
❌ Doesn't last very long (need to re-apply to lips several times a day)
❌ Expensive ($25 for lips and $45 for eyes)
I wouldn't choose Charlotte Tilbury over Winky Lux products. I prefer the color choices that are available from Winky Lux and believe you get more for your money.
Il Makiage Color Boss Squad & Lip Cream ⭐⭐⭐⭐
Il Makiage is a New York-based beauty brand that uses online tech to help you find the best makeup for your skin.
Their products are a little expensive, so I wouldn't recommend them if you are on a tight budget! The eyeshadow and lip cream are highly pigmented and worth the money if you can afford to spend it.
Pros
✅ Eyeshadow blends like a cream
✅ Waterproof eyeshadow that lasts all-day
✅ Vibrant lip color
Cons
❌ Not vegan (contains beeswax)
❌ Lip cream isn't moisturizing
❌ Bland packaging
❌ Expensive (almost double the price of Winky Lux!)
Some of the ingredients in Il Makiage products may negatively affect people with sensitive skin. Take a look at their ingredient list before you buy their products to make sure you aren't allergic to any of the items listed.
The quality of Il Makiage is excellent but I wouldn't recommend their products based on the prices.
Product | Pros | Cons | My Rating |
---|
Winky Lux | ✅ High-quality ingredients ✅ Cruelty-free and vegan ✅ Suitable for all skin types ✅ Fun, quirky packaging ✅ Highly-pigmented makeup ✅ Affordable price ($16 for eyes and $16 for lips) ✅ Long-lasting | ❌ Some items are more expensive than others ❌ Color can look dull on some skin types ❌ Some products taste bitter | ⭐⭐⭐ ⭐⭐ |
NARS Quad Eyeshadow | ✅ Luxurious, glowing colors ✅ Highly pigmented lip color and eye shadow ✅ Easy to apply (no caking) | ❌ Expensive ($28 for lips and $45 for eyes) ❌ Smells metallic ❌ No staying power | ⭐⭐⭐ |
Charlotte Tilbury Luxury Palette & Glowgasm Lips | ✅ Easy to apply ✅ Doesn't smudge ✅ Strong packaging | ❌ Not very pigmented ❌ Doesn't last very long (need to re-apply to lips several times a day) ❌ Expensive ($25 for lips and $45 for eyes) | ⭐⭐⭐ |
Il Makiage Color Boss Squad & Lip Cream | ✅ Eyeshadow blends like a cream ✅ Waterproof eyeshadow that lasts all-day ✅ Vibrant lip color | ❌ Not vegan (contains beeswax) ❌ Lip cream isn't moisturizing ❌ Bland packaging ❌ Expensive (almost double the price of Winky Lux!) | ⭐⭐ ⭐⭐ |
Why I Recommend Winky Lux 💯
Winky Lux is one of my favorite personal care brands because they dare to be different!
Their product packaging doubles as an accessory and adds an element of fun to your makeup bag. What's not to love?
Why Trust Me? 🙏
I'm an experienced video creator, business owner, and beauty fanatic! I love to create simple looks with the best products the beauty industry has to offer!
This is not a sponsored review. I provide honest reviews of every product to bring beauty lovers together and help you decide what's best for your skin!
FAQs❓
I bet you have some burning questions before you choose which Winky Lux product you will go for! Here are some of the most common questions I hear when I talk about Winky Lux.
🔅 Who is the Owner of Winky Lux?
Winky Lux is owned by Natalie Mackey and Nate Newman. They founded Winky Lux in 2015 after working together in fashion, finance, and e-commerce.
🔅Is Winky Lux Made in the USA?
Winky Lux products are made in the US, China, Italy, and Canada. Their products are not sold in countries that require animal testing.
🔅Does Winky Lux Ship to Canada?
Winky Lux ships to over 100 countries, including Canada and Europe. Free standard shipping is available for orders of $30 or more.
🔅Is Winky Lux a Luxury?
Winky Lux is a luxury skincare brand that creates unique products for the face, eyes, and lips. Their products are made with high-quality ingredients at an affordable price.
🔅Is Winky Lux for Sensitive Skin?
Winky Lux uses the best possible ingredients without any nasty irritants. Natalie Mackey (the founder) has sensitive skin and tests each product before it goes on sale.
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